Video marketing is an excellent marketing technique. It has exploded the market with its popularity. The effectiveness and affordability in mounting a business make this marketing strategy well-known to many businesses. There are different types of video marketing. Animated marketing videos are very good examples.
However, if you are a startup business and is planning to invest in video marketing, learning the process is important.
Today, to succeed in business requires a marketer to truly commit to its audience. A company needs to establish a unique identity to stand out.
But it’s also a fact that not all business goers are experts in their trade. Hence, one could end up making the wrong decision for his business.
That will do no good for someone’s company. Therefore, acquiring the right knowledge and comprehension is the first task to complete.
Learning the Basics
Tutorial on What Animated Marketing Videos Are
An animated marketing video is a compilation of audio and visual illustrations. It is a flow of a process using animated characters, good gifs and texts to make complex data simpler to understand.
It is a marketing tactic that will help build a brand that resonates with the audience. When deciding to use the best-animated videos, there is no reason to hesitate.
Why? Since these cool animated videos are:
- Visual
- Entertaining
- Engaging
- Compelling
Other Types of Videos Used in Marketing
Aside from animated marketing videos, these are the most common types of videos that people and companies use.
- Explainer videos.
- Animated explainer videos.
- Cartoon explainer videos.
- Cartoon animated explainer videos.
- Whiteboard videos.
When a marketer thinks that he is not doing enough for his business to grow, the problem could lie in the strategy his using. Despite all the technical efforts, if one uses the wrong marketing strategy, everything could lead to waste.
But since the advancement of technology is free, no one should stop believing. When it comes to business, nothing is impossible.
Especially now that video marketing seems to be the answer to many people’s worries, it can be a great opportunity for everyone to continue believing.
Animated Marketing Videos
Technique Used by Popular Companies
While many people think that these animated marketing videos are for startup businesses, they are wrong. Because many big and popular brand companies also use this amazing marketing strategy.
As a result, more and more companies have proven that video marketing really works. It now makes sense why the majority of businesses today prefer animated marketing video production.
To prove to you that animated marketing videos are what you need as well, here are some of the most popular animated videos in 2018. These are animated marketing videos used by successful companies.
Top 10 Animated Marketing Videos
1. Intercom
Intercome creates messaging apps to make communication much better. When it comes to businesses, sending and receiving messages are made possible anytime, anywhere.
More than 20,000 businesses use Intercom today to be able to connect with a billion people worldwide. In the sample video below, you will see that the characters used were animals.
People find it entertaining and fun which is undeniably a great way to grab someone’s attention.
2. Zendesk
Zendesk is software that helps provide better customer service to people. It delivers great services to people but takes note, it is very easy to use.
Since it is all about customer services, the company makes it sure that they are the one who initially provides good customer relation.
3. Hubstaff
Hubstaff is a time tracking software that enables a person to keep track of his or her employee or employees. It is a good and easy way to make sure that productivity is strictly monitored.
Today, Hubstaff time tracker integrates with popular project management software which makes it even popular to many people. It is very useful indeed.
4. Meetedgar
When it comes to managing your social media accounts, Meetedgar is what you need. It is a social media tool that will give you on-time and fresh updates after making a post.
It also allows a person to automatically posts stuff that is cool. They make sure that they provide great services to make a significant, long-lasting impact on their members.
5. Getresponse
One of the most amazing online apps today, Getresponse is a platform that contains a suite of email marketing and online campaign management tools.
This amazing company will help you grow your sales, maximize ROI, and succeed in online marketing in any way possible. So better check more of their amazing features now.
6. Jotform
If creating online forms for your business seems to be so hard for you, use Jotform to start a smooth-sailing beginning. Jotform is an online form builder for every business.
Yes, you can create online forms in just a matter of minutes and publish them anytime. Also, you will be receiving email responses on time. Collecting a huge amount of data will never be a problem.
7. Hubspot
Many people know what HubSpot is. It is very popular because it is a developer and marketer of software products for inbound marketing and sales which is a trending online activity today. To learn more about them, you can always take their interactive assessment services which are open to all interested.
8. Grasshopper
If you haven’t heard about this amazing software yet, well we are introducing you to the Grasshopper software.
Grasshopper lets you run your business using your cell phones and yes it is very possible. Just imagine how great this tool can be.
It can turn your existing desk and cell phone into business lines. Therefore, you will not need any new hardware anymore.
There is more of them that you have to discover. Check them out now.
9. Optinmonster
Optinmonster is a customer acquisition and lead-generation solution for businesses. It is well-known to many because of its power to build software to grow someone’s business.
They continue to grow as more and more people are recognizing their great advantages.
10. Colliers
Colliers is a global commercial real estate services organization. This amazing company specializes in giving people the unique needs of industries.
They collaborate globally to be able to meet even the local marketers.
Business Benefits
Animated Marketing Videos and Its Business Advantages
Due to the fact that more and more businesses are convinced to create a video for their own brand, let us now learn the amazing benefits of these animated marketing videos to businesses. There is so much for you to learn so please continue reading.
- Easy Comprehension – Animated marketing videos can explain your business idea in just a few seconds. Like explainer videos, these videos are short in length but are very rich in content.
- Online Visibility Booster – If your video is amazing, people will view it until the end. When people stay longer on your website, Google will notice it as an interest. It will then rank your website higher under your business keywords.
- Sales Converter– The more unique visitors you have, the higher productivity you will get as well. Therefore, you will have a lot of possible leads. It’s a great chance to convert more leads to sales.
- Strong Brand – Animated marketing videos will give you the opportunity to promote your brand in a more effective and fashionable way. This will make people remember what you are offering them.
- Long-term Relationship – Using an animated marketing video gives a product or service a good reputation. Once proven, people will stick to the company which will create a huge number of patronizers. Building a good relationship with the clients mean stability in the industry.
Business Goal
To Succeed in Every Business Aspect
With the help of these animated marketing videos, your business can have a brighter future. Video marketing is a very effective way in building trust with your potential customers.
So if you want to learn more about animated marketing videos, nothing should hinder you from exploring.
You will find more amazing things are you learn about this amazing business and marketing strategy.