Animated presentations are one of the few online contents that provide true value of information while being flexible to the customer needs. Unlike a standard marketing video, animated videos are more appealing and compelling. It’s easier to achieve a high level of interaction and engagement using this type of video.
However, not all video animations are interactive. Working on interactive videos are more complex. You will need to adjust the story flow and timing. The planning and storyboarding may require some more detailing. It is to highlight the main subject without disregarding the rest of the scenes.
Here are some effective ways on how to make interactive animated presentations.
Create Interactive Animated Presentations
Tip # 1 – Know what your target audience genuinely need.
It’s not enough to know who your target audience is. But it’s crucial to be aware of what this type of people needs. By doing that, you will have the idea about what to incorporate into your video that will surely captivate their attention and interest. Identifying your customers’ needs and demands is the secret to knowing how to target them effectively.
Tip # 2 – Don’t exaggerate.
Use KISS or the Keep It Simple Silly method. Animated presentations are already visually amazing. Therefore, avoid overdoing the scenes. Always check the script. It must be direct to the point to avoid confusing your viewers.
The animations need to maintain a low profile but still with high-quality graphics. When it comes to connecting with your audience, try to be humorous. If you’re able to make them smile, it’s easier for them to remember your product or service that you highlighted in your video.
Then, it will increase the chance of converting your viewers into leads which is the number goal of your video marketing campaign.
Tip # 3 – Be updated.
Know what’s the latest. Learn what’s in and what’s new. Avoid old-school methods that will bore your audiences. It will not encourage interaction. Instead, it will drive viewers away.
Try to utilize what’s the current trend. Your video can go viral if a lot of people are talking about it. And that’s because they can relate to what you showed them.
Moreover, always remember to make your video as the new medium for social interaction. Give your viewers the reason to share and comment on your animated presentations.
Tip # 4 – Provide help.
If you want your video to be engaging, provide help to your viewers. You can do this by sharing some new information. Or you can also create an animated tutorial video that teaches your viewers on how to accomplish a particular task.
From those simple ways, you can easily get your viewers’ reactions. People will comment or even share your video if they find it helpful. So be sure to provide valid data to showcase credibility.
Tip # 5 – Always be available.
Since your target is to create interactive animated presentations, the interaction starts with you. Always be ready to accommodate your target audience. If you start receiving comments on your video, always reply.
Let your viewers feel your sincerity. Don’t leave everything in your video. They can’t answer inquiries and questions. But it’s your personal attention that can get along with potential customers.
So no matter how busy your days are, spend time replying to your video comments and thank the people who shared it.
10 Best Animated Presentations Software
Amateur or Pro? Well, that does not matter. Depending on your skills, the list of video animation software we are giving you below will help you easily create animated presentations. These are software web services that are available both offline and online.
1. Adobe Animate
Adobe Animate is a part of the Adobe Creative Cloud software packages. It’s one of the top-rated and leading animation toolsets today. It’s a computer animation and multimedia authoring program that allows you to create apps, ads, and multimedia contents with amazing graphics movements and transitions.
So whether you are creating online videos, internet apps, video games or television programs, this animated presentation software is a must try.
Additionally, Adobe Animate is very affordable. With just $19.99 a month, you’ll get professional video animation features for best-animated presentations.
2. Synfig Studio
Synfig Studio is an open source computer animation program. It supports a multitude of layers of various types of animation tools. Also, it’s full-featured bone system allows you to create cutout animation using bitmap images.
Then, it gives you the control of your vector artwork which means you are free to explore and experiment. Beginners don’t need to worry. Synfig Studio provides tutorials for free.
The best thing about this software is its free-trial subscription. So if you want to try before purchasing, try this animated presentation maker.
3. Moho
Moho is perfect for professionals who want to explore more of their talents. It’s a traditional to contemporary animation program that features the latest animation techniques.
However, Moho’s premium version has restrictions in terms of length and image size. But, it supports broader platform features that suit the blooming talents of animation artists.
Moho applies powerful technology for unique animation and digital art results. Visit their website to check if their price range fits your budget.
4. OpenToonz
OpenToonz is an exciting animated presentations software to add to the list. It’s developed by Digital Video S.p.A. in Italy which anyone can use and it’s free of charge. Also, no matter whether the purpose of use is, there are no restrictions.
OpenToonz is an open-source 2D animated presentation software that allows you to create online games and films. They feature services that came from academic research to promote frontline animation production.
The best thing about this animated presentation maker is the user’s ability to modify its source freely.
5. TVPaint Animation
TVPaint Animation is a digital animation and paints software package. What you’re looking for in an animation software is all here. It has almost everything you need to create a perfect film, movie, video games or ads. This animated presentation maker provides support training and professional lessons for experts who want to explore more in animation.
TVPaint is a powerful network that enables its users to create a new level of animated presentations. Working with educational staff, TVPaint Animation will provide you information and tutorials about video animation to help you broaden your knowledge about digital art.
6. DrawPlus
DrawPlus is a professional animation software that offers limited packages for verified subscribers only. But this animated presentation maker is worth it’s every price.
DrawPlus provides very realistic brushes that help you create drawing with watercolors, oils and other media that other software does not have. Many creative professionals choose to use DrawPlus because it has a lot of unique features.
If you’re tired of using standard versions, this software can be your best choice.
7. Tupi
Tupi is more of fun in animation. It’s also perfect for beginners since this animated presentation software is more on exploration and creation. You can play with your imagination and make the best animation designs you can think of.
Tupi may not be very popular but it has a lot of happy users. If your budget is limited, Tupi is what you need. Despite its low prices, Tupi offer a wide range of high-quality video animation features. Visiting their website will never waste your time.
8. DigiCel FlipBook
DigiCel Flipbook is probably the easiest animated presentation maker available today. But, it’s powerful enough to help you create amazing animated presentations that can surely capture the attention and interest of your viewers.
DigiCel FlipBook is very easy and simple to operate. It has a user-friendly environment that gives confidence to all types of video animation artists. The tools and features are modern that you can always aim to stand out among other great videos out there.
9. Pencil2D Animation
Pencil2D Animation is lightweight and easy to use. Using this software enable you to focus on the animation rather than other animation effects.
You can easily switch to another level of animation complexity as they provide comprehensive and precise training.
The best thing about Pencil2D is it’s an opensource platform. You can create animated presentations for commercial purposes for free. This is great because it’s not expensive while giving people top-notch video animation results.
Toon Boom is very popular with video animation artists. It’s one great video animation software for all types of users. It’s always updated so whether you are after the latest and most exciting design, Toon Boom has in store them for you.
Toon Boom is an all-in-one storyboard that combines creative animation features and techniques. It is a very organized video animation workplace for beginners and pros.
Additionally, Toon Boom is for free. Yes, you read that right. But they also have their premium features that are available at very reasonable prices. 
Conclusion:
When you invest in animated videos, be sure to aim for the best-animated presentations.
People are way smarter today and they only spend time watching videos that they find great and high in quality.
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